A good mood is money in the bank!
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Admit it, just looking at that image of a happy sun lifted your mood, right?
The good news...
Good moods increase optimism and feeling optimistic can encourage a customer to make a purchase or be persuadable to a request. Why? because when we feel optimistic we also feel empowered and are more willing to take a risk or make a buying decision.
This is elementary level stuff for kids. Kids know not ask mom or dad for something when they are in a foul mood. But when dad's team just won the big playoff game or mom just got a promotion at work, their good mood makes them particularly vulnerable to a request for a new bike or a trip to get ice cream.
But wait it get's better...
Consumers in a good mood make impulsive buying decisions more frequently that they would when feeling neutral or negative.
And that's not all...
Clients tend to like sales people more when they are in a good mood. Of course this positivity can fade quickly if the sales person doesn't live up to expectations.
Why is this so important?
Good moods increase optimism and feeling optimistic can encourage a customer to make a purchase or be persuadable to a request. Why? because when we feel optimistic we also feel empowered and are more willing to take a risk or make a buying decision.
This is elementary level stuff for kids. Kids know not ask mom or dad for something when they are in a foul mood. But when dad's team just won the big playoff game or mom just got a promotion at work, their good mood makes them particularly vulnerable to a request for a new bike or a trip to get ice cream.
But wait it get's better...
Consumers in a good mood make impulsive buying decisions more frequently that they would when feeling neutral or negative.
And that's not all...
Clients tend to like sales people more when they are in a good mood. Of course this positivity can fade quickly if the sales person doesn't live up to expectations.
Why is this so important?
"It's because all things being equal we prefer to do business with people we like. And all things not being equal, we still prefer to do business with people we like."
That's right, even if you don't have the best qualifications, product or service, you can still get a 'yes' just because they like you. And consider this..
"If you get the business because you have the best product, service or price, you might lose the business when someone else has a better product, service or price.
But if they really like you, then you would really have to screw up before they would go elsewhere."
That's right, even if you don't have the best qualifications, product or service, you can still get a 'yes' just because they like you. And consider this..
"If you get the business because you have the best product, service or price, you might lose the business when someone else has a better product, service or price.
But if they really like you, then you would really have to screw up before they would go elsewhere."
And did you know...
Clients in a good mood don't just make a sale more likely, they are more receptive to a higher purchase price!
The secret that Master Persuaders know is that moods are contagious!
We know that sales go up on warm sunny days or when the home team wins the championship. But not every day is going to be sunshine, roses and rainbows. So if you can't sell in the sunshine than be the sunshine.
Your mood can make or break a sale. You already know that being in a negative mood kills sales. But did you know that even being in a neutral mood also hurts your chances?
Master Persuaders are like method actors. You can't always be Mrs Charming or Mr Happy Go Lucky so you have to get yourself in a good mood before you start talking to your clients. And how are you going to turn on the charm in an instant when the phone rings?
Glad you asked grasshopper! Here's one of my magic tricks for a quick mood lift...
The secret that Master Persuaders know is that moods are contagious!
We know that sales go up on warm sunny days or when the home team wins the championship. But not every day is going to be sunshine, roses and rainbows. So if you can't sell in the sunshine than be the sunshine.
Your mood can make or break a sale. You already know that being in a negative mood kills sales. But did you know that even being in a neutral mood also hurts your chances?
Master Persuaders are like method actors. You can't always be Mrs Charming or Mr Happy Go Lucky so you have to get yourself in a good mood before you start talking to your clients. And how are you going to turn on the charm in an instant when the phone rings?
Glad you asked grasshopper! Here's one of my magic tricks for a quick mood lift...
I keep this card next to my phone. One glance at it usually makes me smile. And the effect it has on clients is hilarious. Usually they will come back some smart a** response like; well you can get me a hot date for Saturday or you can sell me what I want for half price. The point is it usually makes them laugh. And a shared laugh is like crazy glue for sales.
Just imagine what it would feel like if you called a company and they answered with something like this...
"Hello this is Amanda, thank you for calling ABC Products And Services. How can we make you happy today?"
Compare that to the typical company message...."Hello this is Amanda, thank you for calling ABC Products And Services. How may I direct your call?
We all like to laugh and joke around. It's like honey to a bear, we just can't resist it. It makes us feel good.
There are a boatload of ideas for helping to put you and your clients in a good mood. Here are just a few...
Compliments
A sincere compliment. A few weeks ago I ran into a lady I hadn't seen for several years. She said to me, 'you look great have you been working out?' Ok, maybe she wasn't being all that sincere but who cares it made me feel great. Mark Twain and I have something in common..
And if you want to make me happy, please share this article!
Just imagine what it would feel like if you called a company and they answered with something like this...
"Hello this is Amanda, thank you for calling ABC Products And Services. How can we make you happy today?"
Compare that to the typical company message...."Hello this is Amanda, thank you for calling ABC Products And Services. How may I direct your call?
We all like to laugh and joke around. It's like honey to a bear, we just can't resist it. It makes us feel good.
There are a boatload of ideas for helping to put you and your clients in a good mood. Here are just a few...
Compliments
A sincere compliment. A few weeks ago I ran into a lady I hadn't seen for several years. She said to me, 'you look great have you been working out?' Ok, maybe she wasn't being all that sincere but who cares it made me feel great. Mark Twain and I have something in common..
And then there are those who give out compliments like they are coming out of their bank account. Why be stingy? They cost nothing and make both the giver and receiver feel great.
Small gifts
Imagine you are toiling away at your desk and one of your co-workers unexpectedly shows up with a cup of your favorite coffee. How thoughtful, right? That good feeling can last for hours. Later that day he asks you for a small favor. What are you going to say?
Good gossip
What if you heard that a client was saying good things about you behind your back? Gossip travels at light speed no matter whether its good or bad.
A warm smile
Have you noticed that when you smile at someone, they smile right back at you. It is an irresistible response and makes them instantly like you a little more. Have you ever noticed that those that smile the most tend to be the most popular. We are drawn to happy people like wine to the women I know and like.
A warm smile
Have you noticed that when you smile at someone, they smile right back at you. It is an irresistible response and makes them instantly like you a little more. Have you ever noticed that those that smile the most tend to be the most popular. We are drawn to happy people like wine to the women I know and like.
If you wanted to, I'll bet you could come up with 10 ways to create a good mood for someone in mere minutes?
And if you want to make me happy, please share this article!
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