1. Moods are contagious. If you are happy and upbeat, it will put your clients in a positive mind set and make them more receptive to your pitch.
2. Ask your client how they feel about your product, service or idea. This will double your acceptance rate. Asking them what they think is frequently a deal killer because this will get them into thinking about pros and cons. Remember this...decisions are made on emotions and feelings (and then justified with logic).
3. Don't strain the brain or interest will wane! Simple sells and complicated (and boring) repels. If you want them to buy, make it easy.
4. Use open body language and plenty of gestures. Why? Because non verbal communication goes unfiltered. It is accepted.
Bonus...did you know that if you are nervous, using plenty of gestures will reduce your anxiety?
5. Where possible give choices but not too many. (see #3)
6. Our brains think in pictures, so visuals are very valuable when it comes to selling.
7. A confident person never has to resort to pressure tactics like demanding immediate responses and refusing to give buyers time to think about your offer.
They fully believe that what they are selling is in the best interest of their clients. Even if you manage to make a sale using pressure tactics, the odds are greater that the will back out of the sale and they sure as heck won't recommend you to family and friends!
Note: If you've been taught to use pressure tactics, you are doing it the hard way! You need some training based on neuroscience and behavior economics. I can help with that...
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